Remote marketing specialist

-	Account management support, development of tools for KAMs.
-	Business strategy and Brand positioning.
-	Online shops creation & Social Media Strategy.
-	Events organization & POS management.
Main achievements: Inventory cleaning strategy. Sales growth through the negotiation of new display sales points.
Positive content creation on social media with influencers and magazines. Positive brand awareness, +220% digital content on launch event.

-	Product development - 19 new fragrances per year. Decision making on creative briefs for Product concepts/ Photoshoots/ Brochure Design/POP material.
-	Budget control and KPI´s analysis.
-	Tracking and close relation with stakeholders (fragrance companies, market research agencies, unprocessed material suppliers, etc.).
-	Celebrities management (new product development, social media content, annual congress performances)
Main achievements: 360 launch strategies implementation.  11.5% sales growth on new products. In charge of repositioning most of the portfolio brands, including new photoshoots with in-house celebrities.

-	Pricing strategy for five countries in Central America
-	KPI´s analysis (GS, U, DP, Average order).
-	Communication between areas like design, brand, sales, representatives’ incentives.
Main achievements: Sales Growth: Hair Care 8%, Personal Care 7% & Children 5% vs previous year. Proactively co-worked and translated the voice of our sales representatives to fulfil their expectations and fundamental needs.

Responsible for the improvement of the marketing reports and analysis to better adapt them to the marketing team needs.

-	Business administration & Marketing – diploma acquired. 
-	Member of the Marketing student committee.
-	3rd Place on Regional marketing marathon by ANFECA.